Obeya is Japanese for “big room” or “war room” where all information is available to everyone
The benefits of the Obeya
What does an Obeya provide for organizations? Here are some of the benefits you can expect:
- Flexibility and Strategy: Obeya is adaptable to the needs of each organization, connecting daily activities and execution with strategic goals.
- Data-Driven Decision Making: You make decisions based on current data, allowing you to anticipate and respond to changes. During the Obeya, the decisions are also immediately made jointly, which ensures decisiveness and speed.
- Engaged and Transparent Culture: Obeya promotes openness and engagement within your organization, which strengthens employee motivation.
- Stimulating Collaboration: Teams work together effectively to resolve issues and implement improvements.
How does the Obeya work in practice?
At Imagine, we conduct weekly Obeya meetings where we go through all relevant topics. Updates, results, and topic progress are tracked on physical boards. The topics covered are Sales, Projects, Talent, Marketing, the calendar of important events, Performance and OKRs from Imagine itself and colleagues. Responsible team members share updates on each board and everyone gets the opportunity to ask questions and provide valuable input.
Image Source: Obeya Association
Customer application
At Imagine, we have successfully applied the Obeya method to various customers. For example, at a company that integrated the Obeya into their agile transformation project. The implementation of Obeya has improved collaboration among executive members by providing visibility into relevant information and enabling fast, collective decision-making.
Wondering if an Obeya could work in your organization?
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